About Premier Alternatives
Secondary deals in the private companies you want, from the people who hold them.
Premier Alternatives is an independent secondary brokerage. We broker blocks of private shares, LP and fund interests and co-invest allocations in late-stage private companies from proprietary deal flow: positions that come to us directly from the GPs, founders and early holders who own them. We deal principal to principal, the holder on one side and the buyer on the other. That is why our trades close, stay confidential and cost less. A person runs every file.
- 2017
- Founded
- $1B+
- Annual volume
- 50+
- Unicorns worked
- #1
- By volume in SpaceX, Stripe, Instacart, Impossible Foods (Notice.co)
How we are different
Fewer hands on the trade.
Most secondary blocks pass through three or four intermediaries before a buyer sees them. Ours pass through none. That one fact explains the execution rate, the confidentiality and the fee.
Proprietary deal flow
Our blocks and co-invest allocations come directly from GPs, funds, founders and early holders. They are not circulating in the broker community, so a buyer sees them here first and often only here.
Principal to principal
We deal with the decision maker on both sides: the GP or holder, and the buyer. Fewer hands on a trade means it closes more often, fewer people know about it, and the fee is lower than a chain of intermediaries.
A thirty-year network
Built over more than thirty years in institutional equities, on both the buy side and the sell side: the funds, family offices and allocators who buy late-stage private positions, and the people who run them.
Over-the-counter execution
A private block trade is operationally complex: transfer restrictions, company approvals, SPV and forward structures, settlement. Structure and execution vary by name and by seller. We have run that desk for two decades and handle both.
How a trade works
Two minutes to start. One business day to an indication.
- 01
Tell the desk
The company, what you hold or want, roughly how much, and when. No account, no fee to ask.
- 02
Transferability
Rights of first refusal, board approval, and whether a direct transfer works or the trade needs an SPV or a forward.
- 03
The other side
The position goes to our network without your name on it. Buyers see it before anyone else does.
- 04
An indication
A price range, usually within one business day. You decide whether to proceed.
- 05
The close
Documents, company approvals and settlement through the broker-dealer. Fees on brokered blocks are quoted on the file.
For buyers
Access before the market has it.
Family offices, secondary funds, hedge and crossover funds and qualified individuals buying late-stage names at $250,000 and up. You tell the desk the names, the size and the structures that work. When a position comes in, you hear about it first, with a real seller and a real level. Sponsors who need LP capital for a co-investment start the same way.
Tell the desk what you wantFor holders
Liquidity without the noise.
Founders, senior employees and angels with vested shares or exercised options. Venture and growth funds with a position to trim or a fund winding down. Limited partners who want liquidity for a fund interest. We confirm what can transfer, take it to buyers without your name on it, and come back with a range. Nothing is binding until you say so.
Sell a positionNames the desk has worked
A logo above is not an offer to buy or sell securities of that issuer, nor a reflection of any inventory or open order. It illustrates the pre-IPO securities in which our clients have transacted.
The desk
Two principals. Fifty years between them.
Greg Capello
Founder
More than thirty years on the buy and sell side. Top-producing institutional equity research salesman at Shearson Lehman, Prudential Bache and Raymond James, covering alternative asset managers globally. Co-founder of Fulcrum Global Partners. Has raised capital for hedge funds, private equity funds, commodity trading advisors and real estate funds.
Full bio
Greg Capello Jr.
Managing Partner
More than twenty years across trading, operations and technology. Head of Equity Trading and Operations at Polen Capital; senior trading roles at Think Equity and Fulcrum Global Partners; finance and technology roles at Bank of America Merrill Lynch. Holds FINRA Series 7 and 63 licenses. Runs the desk and the data behind it.
Full bioTell the desk what you are looking for.
A name, a size, the structures that work. Or a position you hold. A person replies, usually the same business day. Confidential, no obligation.
Regulatory
Greg Capello is a registered representative of Rainmaker Securities, LLC (“RMS”); Greg Capello Jr. is a registered representative of GT Securities, Inc. Both are FINRA-registered broker-dealers and SIPC members. Securities transactions are conducted by each representative through his respective broker-dealer. Find each broker-dealer and its agents on BrokerCheck. Premier Alternatives is affiliated with Rainmaker Securities, LLC and GT Securities, Inc.; all securities transactions are effected through these FINRA-registered broker-dealers.
Premier Alternatives is not an exchange, an alternative trading system or a fund. Nothing on this site is an offer to buy or sell securities.
The data
The company, investor and people pages on this site are published from Private Market View, the private markets data platform under the same ownership: funding rounds, valuations, cap tables, secondary marks and who invests in what. Membership and paid access live there. Brokerage lives here.
Offices
Vero Beach, Florida
Philadelphia, Pennsylvania
Hours
Monday to Friday, 9:00 to 5:00 ET
Elsewhere
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